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Jaap Kortman (Author of Sustainable Consumer Services)
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- Sustainable Consumer Services: Business Solutions for Household Markets.
The leading solution is to substitute material consumption with the consumption of services that offer consumers convenience and value but eliminate much of the inefficiency and waste associated with our throwaway society. Sustainable consumer services for households - services that are delivered to consumers at the premises such as home delivery of organic food, appliance leasing, mobile laundry services, internet marketing of homeservices or car pool schemes - provide a key part of the answer of how to reduce material consumption and waste while still turning a profit.
Yet until now there has been little information to guide the development of such business models and practices. This book, equally a practical business handbook and business course text, provides the missing link in sustainable household service competitiveness by examining the issues, looking at business models, providing dozens of real-life best-practice examples and presenting data from the first largescale consumer survey.